The Mission

To use a 20 second trailer video provided by Warner Bros to create a series of videos to match the demographic of our pages and turn it around in 6 days!

The Strategy

Due to knowing our audience's tone of voice so well, we were able to pull suitable clips from the 20 second segment provided and ‘memify’ them to suit on three of our networks - @greatbritish.memes, @thatstudentpage and @thatgirlpage_. We were able to have fun with the ideation on top of the clip. This allowed us to be able to tailor the creative to the content we organically post keeping it true to our audience and feeling authentic.

Deliverables

✅  3x reels on Great British Memes, That Girl Page and That Student Page

💰 Organic reach only, £0 paid spend 😏

Campaign Highlights