Case Study

Jaffa Cakes - Cake or Biscuit?

To settle the debate... is it a cake of biscuit? 🤔

Case Study

Jaffa Cakes - Cake or Biscuit?

To settle the debate... is it a cake of biscuit? 🤔

The Mission

To settle the debate once and for all… that Jaffa Cakes are in fact, CAKES! 🙌

(No more of this biscuit malarky 🤣)

Deliverables

✅ 2x Memes

✅ 1x Voxpop (Instagram reel & Story push & TikTok)

💰 Organic reach only, £0 paid spend 😏

Campaign Highlights

Key Stats

Impressions: 1.7M

Engagements: 50K

The Mission

To settle the debate once and for all… that Jaffa Cakes are in fact, CAKES! 🙌

(No more of this biscuit malarky 🤣)

Deliverables

✅ 2x Memes

✅ 1x Voxpop (Instagram reel & Story push & TikTok)

💰 Organic reach only, £0 paid spend 😏

Campaign Highlights

Key Stats

Impressions: 1.7M

Engagements: 50K